American-made basics with Japanese attention to fabric quality from Los Angeles
Lady White Co. champions quiet clothing: versatile, intentional, and crafted to be worn again and again. Rooted in classic American sportswear and inspired by athletic and military undershirts, the brand reinterprets timeless staples through modern proportions, thoughtful fabrics, and precise construction. Drawing influence from Ludwig Mies van der Rohe's minimalist architecture, they embody the principle that less is more.
Signature$110
The signature LW101 tubular t-shirt with binded collar. Milled from North Carolina cotton into a dry, midweight six-ounce jersey that softens after many washes.
Signature$250
Heavyweight hoodie cut from custom 18-ounce brushed fleece with a high neckline, boxy fit, raglan shoulders, and oversized front pocket.
Signature$200
Boxy, relaxed-fitting sweatshirt cut from custom 13-ounce brushed fleece. Balances a plush, bouncy hand with a structured silhouette.
Signature$300
Tailored jersey pant combining the comfort of sweats with trouser construction. Features classic pocket detailing and relaxed fit.
$565
Premium zip hoodie crafted from wool jersey, offering elevated warmth and refined texture for cooler temperatures.
$229
Compact crewneck sweatshirt with shorter body and tighter fit. Made from the same custom 13-ounce brushed fleece as the Relaxed Sweatshirt.
$250
Textured polo shirt featuring neppy cotton yarn that creates a distinctive heathered appearance. Classic three-button placket.
🇸🇪 SE · $200-$600
Our Legacy exists in the junction between familiar and irregular, with reworked yet recognizable silhouettes. The brand champions 'imperfect perfection' through premium materials, carefully considered cuts, and intricate attention to detail. Their anti-fashion ideology focuses on timeless pieces that transcend trends and seasons.
🇯🇵 JP · $200-$600
Founded in 1950 as a knit fabric factory in Toyama, Goldwin believes the greatest innovations are born from what nature teaches. Their obsessive dedication to detail and 70+ years of ski heritage produces minimal, clean Japanese outdoor apparel that withstands tough outdoor conditions while looking great in urban environments.
🇺🇸 US · $100-$400
Outlier pioneers 'hidden performance' - technical fabrics from outdoor/athletic gear tailored into clean, minimalist garments suitable for urban environments. Their 'deep materialism' approach starts with respect for raw materials, pushing fabrics past their limits to discover new functionalities. The goal is clothing that navigates the modern world without compromise - bike commute to boardroom without changing.
🇯🇵 JP · $100-$400
Snow Peak Apparel embodies functional minimalism inspired by the Japanese tradition of communing with nature. Founded by Lisa Yamai in 2014 as an extension of the iconic camping brand, the line merges fashion with outdoor functionality, enabling seamless transitions between urban and natural environments. The clothing prioritizes simple cuts, subdued colors, and technical fabrics.
🇯🇵 JP · $30-$150
MUJI's apparel embodies 'no-brand quality goods' - the antithesis of consumer society's obsession with logos and trends. Founded in 1980, the brand focuses on function over form, using natural materials and neutral color palettes to create timeless pieces that integrate seamlessly into daily life. All cotton used in MUJI apparel is organic cotton, reflecting their commitment to sustainability and the relationship between humans and nature.
🇬🇧 GB · $100-$400
COS (Collection Of Style) embodies Scandinavian minimalism with a focus on timeless, understated design that prioritizes craftsmanship and longevity over seasonal trends. Every design element serves a purpose, creating pieces that are functional, versatile, and made to last beyond the season. The brand draws inspiration from architecture, graphics, and art to create modern wardrobe essentials.